Daan Utsav

Daan Utsav (earlier called the Joy of Giving Week) is India’s ‘festival of giving.’ For its 10th anniversary, an identity was created to inform ‘oneself’ and others encouraging to donate (daan) generously in various ways one can. It’s a self-driven activity, celebrating human existence. 1 in addition to the Daan Utsav logo would form number 10. 1 is graphically used to create a human in ‘giving form.’